Скачать или смотреть 9 Hot Facebook Group Engagement Ideas to Drive Traffic and Get More Sales

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For you to make sales in the 21st Century, you need to get attention and for you to get attention, you need to create a community around your brand, message, product, or service.

One of the best ways to do that is to create a Facebook Group.

In this Video, you'll learn 9 Facebook Group Engagement Ideas that will help you create an engaging Facebook Group with lots of value which your prospects will want to identify with.

1. YOUR FACEBOOK GROUP MUST BE A PRIVATE OR CLOSED GROUP
Making your Facebook group a private or closed group gives it a feeling of exclusivity, this will make your members feel special and give your community a premium feel.

2. BE CLEAR ABOUT THE PEOPLE YOU WANT AS MEMBERS
Don’t give the impression that just anybody can become a member of your group.

Have a well-defined persona of your ideal member and ensure that all members fit this persona. One rule of success is that those you are attracting must have similar interests.

3. SHOOT A WELCOME VIDEO AND PIN IT TO THE TOP OF THE GROUP
Personally, this is the second most important Facebook Engagement Idea in my Facebook group, it sets the tone for every other thing in the group.

4. BRAND THE GROUP TO YOU
Understand that people are tired of following corporate logos and brands, they want to follow human beings; therefore, you must brand the group to you.

Be the face of the group, have your headshot image displayed in the Cover Photo, nobody should be unsure about who owns the group.

5. SIFT THE PEOPLE YOU ALLOW INTO YOUR GROUP
Don’t work with small people because small people cause big problems.

Small people in this context are people not genuinely interested in your content, message, or community, these are the people who will want to spam the group and cause all kinds of problems.

6. SPOTLIGHT YOUR GROUP MEMBERS
You should make it a point of duty to celebrate the most engaging members of your community, you could tag them to a post and just acknowledge them.

7. HAVE THEME DAYS
For instance, in the Marketing on Fire Community, we have the following theme days even though it’s not fully enforced;

Motivation Monday
Team-Up Tuesday
Self-promotion Thursday
Gratitude Weekend
These theme days helps to set to tune for the conversation on the group, it’s often a conversation starter.

8. RUN A POLL
You could post two topic ideas and ask your members to vote which of the two they’d like you to teach first.

Polls are always a great idea as most people would want to get their voices heard, thereby leading to lots of engagements.

9. HOST A REGULAR FACEBOOK LIVE IN YOUR GROUP
This Facebook Engagement Idea gives me the best result in my Facebook group.

As much as possible, you want to host Facebook lives on your group, even if it’s once a week or twice a month.

Choose whatever schedule works for you and stick to it.