The Fall Of The Minivan

The minivan once helped save Chrysler from total ruin in the 1980s, but now it's relegated to a small portion of the automotive market despite fitting most customers' desires in a car. Meanwhile, buyers scoop up sport utility vehicles and crossovers at an increasing rate. Automakers are now faced with the choice of whether they ought to keep selling these multi-purpose vehicles or manufacture more popular and profitable models.

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The Fall Of The Minivan