are beauty youtube and its overconsumption over? (lol no)

are beauty youtube and its overconsumption over? (lol no)

Hey y'all! In today's video we're talking about the youtube beauty community. Every few months someone circulates the idea that it's dying, most especially because certain creators and videos aren't pulling in the views like they used to. Today I'm talking about how the beauty community is NOT dying. How our perception of the past can colour or view of right and how the makeup industry is still thriving.

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W A T C H N E X T:

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talking myself out of buying new stuff for 33 minutes    • talking myself out of buying new stuf...  

is underconsumption tiktok showing us real life?    • is underconsumption tiktok showing us...  

sephora hauls are wild    • sephora hauls are wild  

M E N T I O N E D
lending tree article: https://www.lendingtree.com/credit-ca...

C H A P T E R S
intro and video concept: 00:00
is beauty youtube dying? 03:35
2018 as a pivotal shift: 11:18
tiktok's influence: 17.24
the pandemic: 18:13
beauty youtube dying conclusion: 19:13
changes to consuming behaviour: 22:40
changes to influencing: 25:55
consuming stats: 27:55
final thoughts: 35:31

#consciousconsumption #consumerism #overconsumption #mindfulconsumption #consumerbehavior #shoppingaddict #shoppingaddiction #deinfluencing #shopping #impulsebuying #spendinghabits #makeupvideo