Скачать или смотреть Influencer Advocacy: UGC vs. DVC, Macro vs. Micro-Influencers | INSTANT INFLUENCE | EP. #2 Pt. 2

Welcome to part 2 of our conversation with Amitkumar Banka, Head of Growth at Swiggy, as we dive into India’s ultra-competitive market, where every rupee counts.

Discover how brands can win the price war and why influencers are key in driving impulse buys.

Is influencer power here to stay, or is it just a phase? Tune in for hot takes and sharp insights!

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📄 Download our "5 Influencer Marketing Trends for 2025" research and influence your brand's skyrocketing growth: https://research.drim.one

🔍 Case Studies:

DRIM and Swiggy Dineout’s Influencer Marketing Strategy: A Flavorful Hit With Over 2.3 Million Views: https://drim.one/blog/article/swiggy-...

Serving Up Success: DRIM's Influencer Magic Sets the Table for Swiggy DineOut's Brand Awareness: https://drim.one/blog/article/swiggy-...

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