DMIx Interview: Evolving the World of Fashion through Phygital Technology.

Dive into the transformative world of Digital Twin technology in the fashion industry with our exclusive interview from DMEXCO 2023. Join Kenneth Shinabery from Düssel York City Studios as he engages in a thought-provoking conversation with Gerd Willschütz (COO) and Olaf Kölling (CTO), the innovative minds behind DMIx.

Discover how DMIx, the digital end-to-end platform from ColorDigital GmbH, is revolutionizing fashion design through digital materials, textiles, and product testing. This insightful interview sheds light on how the brand is empowering designers and paving the way for a more sustainable future in fashion.

Featuring insights on DMIx’s partnership with companies like verce and their work with virtual models like Ava Verce, learn how they are bridging the gap between the digital and physical realms. Their pioneering approach is reducing supply chain waste and promoting efficient material testing, marking a significant leap towards sustainable fashion practices.

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Special thanks to Kenneth Shinabery from Düssel York Studios @DusselYorkCityStudio for his keen interest and running the interview.

Filmed by Abdu El Sallag and powered by Samsung Electronics, RØDE, and iFootage Gear tech, this interview is a must-watch for anyone interested in the intersection of technology and fashion. Edited by Kenneth Shinabery using Adobe Premiere Pro.


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