(10 Mar 2012)
Los Angeles, California - 26 January 2012
1. Close-up of two bottles in front of shelves stacked with old-fashioned sodas in "Galco's Soda Pop Stop"
2. Wide of aisle of soda bottles
3. Close-up of black and white photo of children from turn of the century on label, pull out to box of bottles of Jackson Hole soda
4. Wide of aisle stacked with soda bottles
5. Medium tilt up of bottles on shelf
6. Pull out of exterior of store
7. Wide of Galco's Soda Pop Store, John Nese at cash register with customer paying for sodas
8. Medium of Canadian Vintage Soda bottles
9. Pull out from Route 66 orange soda bottles to shelf stacked with other Route 66 bottles
10. Medium of Nesbitt's sodas
11. SOUNDBITE: (English) John Nese, owner of Galco's Soda Pop Stop:
"We have over 550 different kinds of sodas. We have over 550 kinds of beer and we have a lot of old candies that you probably haven't seen in 50 years."
12. Pull out of cut-out of John Nese to wide of old fashioned candy display
13. Close-up of old style candy bars Big Hunk, Abba-Zaba and Zagnut
14. Pull out of almond-flavoured Red Ribbon soda to wide of shelves
15. Close-up of cola label, reading: "Made With 100% Cane Sugar"
16. Medium of vintage bottles on shelf
17. Close-up of label listing natural ingredients
18. Pull out from Manhattan Special Espresso Coffee soda label to mid of four bottles on shelf
19. SOUNDBITE: (English) John Nese, owner of Galco's Soda Pop Stop:
"People come in and they ask for things and we have the Manhattan Specials from Brooklyn. They're probably one of the oldest bottlers in the country - they date back to 1895. Everything they do is done the old-fashioned way. For example, when they make a coffee soda, which was their very first soda, they actually roast the coffee beans, brew the coffee and then make it from brewed coffee, they don't use a flavour. That's one of them in particular and everything they do is real."
20. Wide of store
21. Medium of soda bottles on display
22. SOUNDBITE: (English) John Nese, owner of Galco's Soda Pop Stop:
"If they can't get their sodas on the shelf to sell, you're never going to know about them, number one. I mean I had a little bottler explain to me, who said that he used to have a line of 14 flavours but now they only make one and I said 'Paul, what happened?' and he said 'well the big guy kind of squeezed us off the shelf and we can't get on to sell our sodas' and that's basically what happened. The big guys buy the supermarket shelf space for the highest price and then they squeeze everybody off, so we don't have choices anymore."
23. Pull out from Mint Julep soda label to four bottles on display
24. Close-up of Mr. Cola soda, started in 1949
25. Pull out from Lemmy sparkling lemonade label to four bottles on display
26. Close-up of Dublin Dr. Pepper display
27. Pull out from sign, reading: (English) "Dublin Dr. Pepper: Limit One (1) Case" to Dr. Pepper soda display
28. Medium of Dan Trotti, soda enthusiast from Santa Barbara, California paying for sodas at checkout
29. SOUNDBITE: (English) Dan Trotti, soda enthusiast from Santa Barbara, California:
"The taste is different than any other Dr. Pepper I've ever tried and, you know, using the real sugar and it really makes a difference and drinking it out of glass rather than plastic. I find it's worth it to come down when I can and when I found out that when we may not be able to get Dublin Dr. Pepper anymore I figured it was worth a trip to come down and see if they still had some and, to my surprise, they did."
30. Medium of Ben Moray, student and vintage soda fan, browsing shop
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