New BMW hybrid 7 Series comes with self parking

(2 Mar 2016) SWITZERLAND BMW
SOURCE: AP TECHNOLOGY
RESTRICTIONS: TECHNOLOGY CLIENTS ONLY
LENGTH: 2:14

AP Television
Geneva, Switzerland - 1 March 2016
1. Wide of BMW new 7 series
2. Various of all-wheel BMW 740Le xDrive
3. SOUNDBITE (English) Ian Robertson, Member of the Board of Management of BMW AG, Sales and Marketing BMW:
++PARTLY OVERLAID WITH SHOTS OF BMW 740Le++
"You know there are many many features in these cars, but, you know, the new 7 series has really taken a step, and I think a leading step in terms of autonomous driving. You know, these cars are capable of up to 210 kilometres (130 miles) an hour steering assistance of actually allowing you to take your hands off the wheel and your eyes off the road for a brief moment and I think that's the important thing, you do have to be still in control of these cars but it's a big step in that direction. You've also got self parking, so you can get out of the car, stand alongside it, use your key and the car will move itself into the garage. So if it's a tight space - no squeeze anymore. These type of things are all coming because they are very connected, they are using technology of laser scanners and radars and actually enabling, I think, the next step in this autonomous world. In addition to that, of course, you have the latest generation of engines and engines which are moving very very fast now in terms of their development to achieve some of the technical standards in terms of CO2 around the world but taking nothing away from our customers in terms of what their enjoyment and their sheer driving pleasure from the ultimate driving machine. And the hybrid behind me, 2.1 litres per hundred and 325 horsepower and at the same time 49 grammes of CO2 , so I think that shows you the technical capabilities of 7 series range."
4. Pan over new BMW 7 series
5. SOUNDBITE (English) Jim Holder, editorial director of Autocar, automotive magazine:
++PARTLY OVERLAID WITH SHOTS OF BMW 740Le++
"And all of a sudden you can get a big car like the 7 series, but achieve really high fuel economy. It's the best of both ways and worlds in many ways, and I think you'll see more and more manufacturers introducing plug in technology for that reason."
6. Various of all-wheel BMW 740Le xDrive
LEAD IN :
BMW's latest 7 series made its debut at the Geneva Motor Show.
The new new series of plug in electric vehicles features self parking and steering assistance.
STORYLINE:
The new BMW Hybrid 7 series are coming to the market, as hybrid technology is gaining momentum.
The company revealed its new series of plug in electric vehicles at Geneva Motor Show on Tuesday.
Ian Robertson, Member of the Board of Management of BMW AG, Sales and Marketing BMW, says the car is leading the way in autonomous driving.
The car also sports a new-generation engine, which is part of the Efficient Dynamics family of engines from BMW and has the most powerful four-cylinder the company has ever fitted to a series production vehicle.
"In addition to that, of course, you have the latest generation of engines and engines which are moving very very fast now in terms of their development to achieve some of the technical standards in terms of CO2 around the world but taking nothing away from our customers in terms of what their enjoyment and their sheer driving pleasure from the ultimate driving machine", says Robertson.
The new hybrid 7-series are perfect for those looking for assertive performance and responsible fuel economy at the same time, according to the company.
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