Скачать или смотреть 6 Ways To Influence Consumer Purchase Decisions | Marketing 101 with Head of Ecommerce

6 Ways To Influence Consumer Purchase Decisions | Marketing 101 with Head of Ecommerce

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Описание к видео 6 Ways To Influence Consumer Purchase Decisions | Marketing 101 with Head of Ecommerce

Knowing how to influence consumer purchase decisions is key to any marketing strategy.

In today's episode, our Head of Ecommerce, Cameron Smith, kicks off our Marketing 101 Series by explaining the 6 stages of consumer purchase decisons and how to influence consumer purchase decisions at every stage of this journey.

The 6 Stages of Consumer Purchase Decisions are:
1. Need Recognition
2. Research
3. Product Evaluation
4. Product Choice & Purchase
5. Post-Purchase Evaluation
6. Disposal

Understanding these 6 stages and applying them to your business and products, is absolutely critical to know how to influence your consumers' purchase decisions.

Join The Ecommerce Club: https://omniform1.com/forms/v1/landin...

Video Chapters:
00:00 Introduction to Stages of Cosumer Purchase Decisions
00:47 Understand Consumer Involvement Levels
01:36 Stage 1: Need Recognition
02:11 Stage 2: Research
02:30 Satge 3: Product Evaluation
03:20 Stage 4: Product Choice & Purchase
03:33 Stage 5: Post-Purchase Evaluation
03:45 Stage 6: Disposal
04:17 How To Influence Stage 1: Need Recognition
05:00 How To Influence Stage 2: Research
05:30 How To Influence Stage 3: Product Evaluation
06:49 How To Influence Stage 4: Product Choice & Purchase
07:49 How To Influence Stage 5: Post-Purchase Evaluation
08:57 How To Influence Stage 6: Disposal
10:12 Summary

About This Channel:

Learn Ecommerce with Add People (LEAP) is a channel we set up to help early-stage business owners learn ecommerce marketing.

Through this channel, you'll learn the basics of what you need to grow your Ecommerce business from scratch to a flourishing business.

You'll learn about various ecommerce marketing strategies - from the basics of running advertising campaigns on platforms like Google Ads and Amazon Advertising, to expert advice and insider knowledge to help you generate sales for your business.

LEAP is produced by a leading UK digital marketing agency and Google Premier Partner, Add People.

The presenters you're seeing, have years of experience in digital marketing and together help thousands of businesses grow everyday through paid advertising... and they're sharing their knowledge with you for FREE!

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Learn more about Add People...

Website: https://www.addpeople.co.uk/
Facebook:   / addpeoplemedia
LinkedIn:   / add-.  .
Twitter:   / add_people
Instagram:   / addpeople_uk

#purchasedecisions #consumerbehaviour #marketing101 #learnecommerce #marketingbasics

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