Which communication channel is better? SMS or email?

Описание к видео Which communication channel is better? SMS or email?

SMS and email are friends, not foes. Join Dani Henion, a Content Marketer at Sinch SimpleTexting, and Casey, a Content Marketing Manager at Sinch Mailjet as they embark on a deep dive into the power of email and SMS marketing.

4:15 - Why email is still relevant
7:45 - What the data says about SMS and email
13:05 - When to use SMS vs email
20:03 - How to optimize emails for opens
22:47 - How to encourage email engagement
31:50 - How to collect emails and phone numbers

Learn more about Mailjet: https://www.mailjet.com/
Learn more about SimpleTexting: https://simpletexting.com/

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