ASUS laptop displays 3D images without glasses

(6 Jan 2023) US CES 3D LAPTOP SCREEN

SOURCE: ASSOCIATED PRESS
RESTRICTION SUMMARY:
LENGTH: 03:54
ASSOCIATED PRESS
Las Vegas, Nevada, US - 5 January 2023
1. Various of exhibitor demonstrating new ASUS ProArt Studiobook 16 3D OLED, moving heat with pen
2. Various of laptop showing board game
3. SOUNDBITE (English) Sasha Krohn, ASUS:
"This is our brand new ASUS Spatial Vision display. It's a 3D OLED display. So what it does is it projects a 3D image that comes out of the screen towards you and you don't have to wear glasses. It's essentially like a holographic display. It's really sci fi. You won't be able to see it right on camera, but it really looks like there's something hovering in front of you, in front of the display. The easiest way to describe it is if you've ever tried HoloLens or an AR headset or any kind of VR headset, it's kind of like that, but in the real world. You don't have to put on any AR glasses or anything. It's just hovering right there in front of you coming out of the screen."
4. Various of exhibitor demonstrating new ASUS ProArt Studiobook 16 3D OLED, moving butterfly with pen
5. SOUNDBITE (English) Sasha Krohn, ASUS:
"It works by tracking your eyes. So depending on where you are and what angle you're looking at the screen from, it changes the image that it projects to your left eye and your right eye. So regular display just sends one image out into the world and then you pick it up with both your left and your right eye. What this screen does is it has millions of tiny lenses built into the front of the screen and the lenses change the direction that the image is sent off of. So essentially it's projecting two images instead of one, one slightly in one direction and one slightly in the opposite direction, that way via software and via the eye tracking, it can then figure out what image to send to your right eye and what image to send to your left eye. As a result to you, it then looks like a 3D image, so there's something hovering in front of the screen instead of something on a flat surface."
6. Mid of laptop, showing butterfly
7. Mid of attendee trying laptop
8. SOUNDBITE (English) Sasha Krohn, ASUS:
"The use case is currently, I would say, for niche scenarios. So for mechanical engineering, for artists, for game development, 3D modelling, and also for medical use. So imagine somebody going through an MRI scan or a CT scan of your brain or your heart to plan how he's going to perform surgery, move through an artery or something like that. So that is a niche thing, not for everybody. However, the implications of this technology are mainstream in the long term because it will be possible to have this on every device in the future, even on big living room TVs, and you'll be able to have stuff coming out of the screen towards you and the technology, although this screen right now is for a single user, the technology in of itself does support projecting to more than one person."
9. Pull focus of ASUS logo
LEADIN:
The latest laptop from Taiwanese computer hardware manufacturer ASUS uses eye-tracking technology to display seemingly 3D images on the device's screen.
The display features a special lenticular lens array that delivers separate images to the left and right eyes, creating a 3D effect.
STORYLINE:
The new ProArt Studiobook 16 3D OLED uses ASUS' spatial vision technology to provide glasses-free 3D viewing.
That means this heart is seemingly bursting out of the screen.
Sasha Krohn from ASUS explains the technology is powered by eye tracking, sending different images to each of the viewers' eyes.
AP video shot by: James Brooks
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