Скачать или смотреть Supply chain forecast accuracy, KPI stability & breaking data silos | Beyond The Hype Episode 3

In Episode 3 of Supply Chain Beyond the Hype, Chris Clowes is joined by Richard Ashton (co-founder and CEO at Arma) and Steve Haywood (demand planning specialist with experience across food manufacturing and No7 Beauty Company/Walgreens Boots Alliance).

Together, they cut through the noise around “data-driven supply chains” and talk about what’s actually happening inside businesses day to day, why so many teams still rely on spreadsheets, and how to build a more practical, usable approach to data and forecasting.

In this episode, we cover:

Why data still feels intimidating for many organisations
The real-world problem of data silos (and decision silos)
Forecasting in unpredictable markets and why speed of reaction matters
Steve’s “wheels on a bike” analogy for demand planning data maturity
What forecast accuracy misses and how to measure forecast stability
Choosing KPIs that drive better decisions, not more reporting
Why data projects work best when they’re iterative, not “big bang” rollouts
Where AI fits, and why it can’t replace strong data foundations

If you’re working in supply chain, demand planning, logistics, S&OP, or operations, this one will help you think more clearly about how data should support decisions, not slow them down.

Subscribe for future episodes and share this with someone who’s still dealing with “Bob’s spreadsheet”.

🎧 About Supply Chain: Beyond The Hype
Hosted by Chris Clowes, Supply Chain: Beyond The Hype cuts through the noise to explore what’s really driving modern logistics and supply chain performance. Each episode brings together leaders from across the industry to share practical insights, lessons learned, and straight-talking advice you can apply in your business.

📍 Who it’s for
Operations directors, logistics managers, and supply chain professionals who want real-world thinking—not buzzwords.

💬 Connect with Chris
Contact and connect with Chris Clowes on LinkedIn:
👉 https://www.linkedin.com/in/chris-clowes-b...

🔔 Subscribe
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