The Truth About McDonald's Dollar Value Menu

Fast food trends are always changing, so even things like McDonald’s Dollar Menu have gotten makeovers throughout the years. It was obviously a big hit with customers when it came out in 2002, and it led to some copycatting from the competition, but it wasn’t always extremely profitable. Ideally, customers who ordered from the Dollar Menu would look at the rest of the menu while they were there, which would hopefully lead to more sales, but this wasn’t always the case. From its earliest origins to its current form, let’s take a look at the truth about McDonald’s Dollar Value Menu.

#Truth #McDonals #Food

Remember the Value menu? | 0:00
Franchisees don't like it | 1:11
Changing the Dollar Menu failed | 1:50
McPick 2: Not so successful | 2:44
Price war! | 3:31

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