UX Research Methods: Wait, There's More to User Research Than Interviews and A/B Testing?

Wait, there's more to User Research than Interviews and A/B testing? One of the recent questions reminded me that UX fundamentals are something that is still worth covering. The user research parts are some of the most complex parts of the UX design and that's why the majority of the growing designers default to the old and trusted methods without exploring the fool toolkit that can make their design much more informed. In this video, I'll quickly unpack some of the methods any UX designer or researcher needs to know in order to do user experience projects justice.

🙌 If you like this video, you'll definitely like what comes next;
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🚀. I started this channel in 2018 to upskill my design team on user experience methods, rapid UX prototyping, service design, and more at a scale. Gladly the material I use is also relevant for other people across the globe (like yourself).

🧔 Who am I: UX research and design team manager, experience design lead, strategist, and design educator. I love complex services, enterprise UX tools, human decision support and AI tools.

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