Why Everyone Is OBSESSED With Arc Browser

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🖖 Hey! I'm Enrico and on this channel I go behind the scenes of the design, psychology and stories behind tech and making stuff on the internet. I'm a tech Product Manager, builder of things made of pixels.


Arc Browser has conquered the precious “default browser” setting of thousands of people in the tech scene. Why? In this video I am breaking down Arc browser, its psychology and design that are making people ditch chrome and the genius strategy behind ‪@TheBrowserCompany‬ (the company building Arc).