Скачать или смотреть Content & Launch Strategist: Interview with Janet Murray

Coming from the hard-hitting world of journalism in the Guardian into the business world, Janet Murray is an expert at helping people launch courses and products. She's famous for her content planners, conferences and reviewing kettles in hotels...
#contentmarketing #journalism

00:00 Intro
01:22 How Janet got into Content Marketing.
02:27 Janet's business journey.
05:23 What is a Content and Launch Strategist?
07:38 Using Content to launch a product or service.
09:36 What is Janet's advice to people starting a new online business with no audience?
11:23 How Janet's career in journalism helped her in her business.
13:13 The importance of the truth in Content.
15:11 On why you shouldn't use long words unnecessarily.
16:30 Janet's obsession with kettles in hotels.
22:31 Janet's marathon running and charity work.
24:48 On being diagnosed with ADHD and then autism.
26:46 The symptoms of Janet's neurodiversity.