Скачать или смотреть When Outcasts Become Mainstream - Hot Topicification

In this video, Adam discusses the flow of culture by creating a phenomenal new term "Hot Topicification" — the process by which once rebellious countercultures gradually transform into mainstream culture. From the origins of countercultural movements throughout history to how they evolve and become commercialized, I'll explores how subcultures that once stood in defiance of mainstream norms are now shaping the culture they once rejected. Join him as he unpacks the flow of counterculture becoming culture, with a particular focus on the impact of brands and media that take these once radical movements and make them accessible to the masses.

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Thank you for watching - Adam

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