Скачать или смотреть Why Your Company Needs a Chief Design Officer (And What They Actually Do)

Why Do Some Brands Create Experiences People Love While Others Fail?

Stacy Sherman and PepsiCo's Chief Design Officer Mauro Porcini share transformative insights about design-driven business growth. Learn why successful companies are moving beyond traditional "customer experience" to create meaningful human connections, and how the innovative 15% rule sparked game-changing products at both 3M and PepsiCo. Discover practical strategies for building high-performing design teams, implementing global-to-local design frameworks, and using AI to enhance creative processes. Get actionable advice on driving innovation through empathy, kindness, and authentic leadership.

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🔍 KEY TAKEAWAYS:
Redefine customer experience with human-centered design strategies.
Focus on long-term customer loyalty and sustainable business growth.
Build trust and synergy through kindness in leadership.
Enhance creativity and efficiency using AI tools.
Foster team collaboration to drive meaningful innovation.
Boost employee creativity through the 15% time rule.
Balance global brand strategies with localized approaches.
Partner with co-conspirators to champion innovative ideas.
Strengthen customer loyalty with curiosity and optimism.
Bridge design, business, and technology for future market needs.

👉 Do you want to know if your customer experience creates loyal advocates who genuinely love your brand? Are your employees inspired to champion your mission as others in your industry view you as the gold standard they strive to reach?
Take FREE CX Assessment:
🔗 https://forms.gle/VqXGtybjLhWQAsiL8

Links:
Website: www.DoingCXRight.com
LinkedIn:   / stacysherman  
Twitter:   / stacysherman  
Podcasts: www.DoingCXRight.com/podcasts