Скачать или смотреть Using personality profiling to drive business success - with Victoria Usher

How do you build a thriving team and happy clients using DISC personality profiling?



Victoria Usher is CEO and Founder of the multi-award-winning B2B tech PR consultancy Gingermay. She’s been running the global consultancy for 16 years.





In this episode, Victoria shares how she:




• Has a senior team member meet 1-to-1 with each client every month, contributing to impressive long-term client retention


• Uses seven core competencies that all team members self-score against every three months


• Sent her team to acting lessons to help them put on a professional mask, set their body language and use the correct micro-expressions


• Coaches the team on DISC profiling so everyone understands each other’s personality types and communication styles


• Profiles clients’ DISC profiles, matches them with similar team profiles and tailors communications accordingly


• Uses DISC to put people into roles that align with their strengths and core motivations






Victoria is a passionate advocate for boosting emotional intelligence and self-awareness across her team - and it’s working, with client NPS scores at their highest ever levels.