Скачать или смотреть Setting Room Rates like a PRO - Revenue Management Whiteboard

Welcome back to Revenue Management Whiteboard by Motel Coach.
In this session, we break down the three key factors to think about when setting your motel’s room rates — so you can price confidently, profitably, and strategically.

Let's discuss setting optimal hotel room rates, considering factors like food and beverage offerings. Effective pricing strategies are crucial for maximizing hotel revenue.

Learn how to:

✅ Align your room rates with F&B and ancillary revenue for better guest spend balance
✅ Analyse your competitive set (comp set) without joining the “race to the bottom”
✅ Calculate profit margins by room type to identify your most and least profitable rooms

If you’re managing an independent motel or small hotel, this video will help you rethink your rate strategy to maximise profit without lowering standards or damaging long-term revenue.

📘 Topics Covered:

✅ Balancing room rate and restaurant pricing
✅ Understanding competitive positioning
✅ Avoiding price wars
✅ Pricing by room type and turnover cost
✅ Strategies to boost long-term profitability

👋 About Me

Hi, I’m Ben — founder of Motel Coach. I’ve worked across all levels of the accommodation industry, from Hilton Hotels, IHG, and Accor, to independently owned motels and regional groups. Having worked from the ground up — literally from toilets to general management — I created MotelCoach.com to help operators and new motel managers learn, simplify, systemize, and grow their operations.

I’m also the author of The Essential Guide to Motel Management — one of the most comprehensive and actionable resources for Australian motel operators.

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Disclosure
Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business circumstances and identify any potential risks before adopting strategies. Results may vary.
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