Viva Las Vegas is a 1964 American rock and roll musical film. It was directed by George Sidney, written by Sally Benson, and choreographed by David Winters. It stars Elvis Presley, Ann-Margret, Cesare D'Anova, William Demarest, and Nikki Blair. Set in Las Vegas, Nevada, the film depicts two racecar drivers competing for the same woman. The film's theme song, "Viva Las Vegas" (written by Doc Pomus and Mort Shuman), was a big seller that year and has since become the theme song for Las Vegas.
The film is considered one of Presley's greatest works by Elvis fans and film critics, who praise the on-screen chemistry between Presley and Ann-Margret.
Viva Las Vegas was a huge hit in theaters, ranking 14th in Variety Entertainment Trade magazine's 1964 box office rankings. The film grossed $9,442,967 at the box office and earned $5 million in theatrical rentals in the United States. Elvis Presley won third place at the 1965 Laurel Awards for Best Male Performance in a Musical Motion Picture for his performance in Viva Las Vegas. Viva Las Vegas was also runner-up for Best Musical in 1964. Ann-Margret was praised for her on-screen chemistry with Elvis, nearly stealing the film from him.
Some critics were less enthusiastic about Viva Las Vegas in 1964; for example, Howard Thompson of The New York Times wrote, "Elvis Presley's new film, Viva Las Vegas, is as fun and boring as a banana split." However, many critics speculated about why so many North American audiences enjoyed the film. Variety magazine stated in its review that "Apart from a few flashy musical numbers, one spectacular set piece, and one suspenseful car race scene, the film is fairly hackneyed and 'forced.'" Despite the critical reception, Viva Las Vegas has become one of Elvis Presley's most popular and iconic films.
The film has been well-received in modern society; it has an 87% approval rating on the film review website Rotten Tomatoes based on 30 reviews. The site's critic commented, "Ann-Margret keeps Elvis on his toes, and together they elevate Viva Las Vegas into a fun, rockin', gentle joy." FilmInk said of Ann-Margret, "She had an energy and drive that dwarfed her three previous male co-stars, but Elvis was her equal. He was her perfect on-screen partner, and she was his. This is the most purely entertaining Elvis film, pure bliss, and it's hard to believe they never worked together again.
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