Скачать или смотреть Live Workshop: The 5-Star Factory - Building Your Reputation Engine 01.20.26

Aaron Husak of Sequoia Geo presented a workshop on building a "review engine," asserting that positive customer reviews are essential for business trust, Google ranking, and increased revenue; he specifically noted that ratings between 4.7 and 4.9 are generally the most trusted and stressed the importance of consistent review generation volume and velocity. Husak detailed Google’s "math of trust," cautioning against the "gatekeeper strategy," and outlined a three-step review generation system involving scripting for Customer Service Representatives, technician training to ask for a five-star review on-site, and follow-up "happy calls." Finally, Husak provided a four-step process for handling one-star reviews, prioritizing the owner's immediate and empathetic direct communication with the unhappy customer.

Get the full playbook + templates mentioned in this video: https://sequoiageo.com/factory

https://sequoiageo.com

Contact: [email protected]