Скачать или смотреть No Steak, No Sizzle: The Non-Negotiables of a Great Guest Experience

“The sizzle can smell awesome [and] be great, but if you don’t get the steak, what’s the point?” — Robert Preston

In this episode of MC Fireside Chats, Robert Preston outlines a core principle behind how Unhitched RV approaches operations: before focusing on amenities or aesthetics, parks need to consistently meet guests’ basic expectations.

He defines those fundamentals as safety, cleanliness, and friendliness, the “steak” every campground should deliver. Only then can properties layer on other attributes, whether it’s affordability, uniqueness, or a higher-end experience. Without a strong foundation, he explains, even the most attractive features are likely to fall short over time.

Don’t miss out on this week’s episode of MC Fireside Chats!

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