Sales is still one of the most misunderstood yet high-income career paths in business, and in this episode we break down why mastering sales is the fastest way to create real revenue and career growth.
We explore the journey from engineering to sales, whether technical professionals can become top sales performers, and the actual earning potential in B2B sales and startup environments.
The conversation dives into why founders must prioritize sales from day one, how sales compares to product-led growth, and why building a strong pipeline matters more than perfecting a product early.
We also get into practical strategies for cold emailing, outbound sales, handling rejection, structuring outreach that lands in the primary inbox, and developing the mindset required for high-performance selling.
If you’re a founder, engineer exploring a transition into sales, or a professional looking to grow in B2B sales, startups, or revenue-driven roles, this episode offers clear insights into sales strategy, career growth in sales, cold outreach systems, and building sustainable revenue.
Subscribe for more deep-dive conversations on sales leadership, startup growth, outbound marketing, and scaling income through high-performance sales skills.
*00:00* – Teaser: The stigma of sales and starting small.
*01:41* – Official Welcome to "Let's Talk Sales" with Shahjad Khan.
*02:30* – What makes a great salesperson? Defining "Grit."
*03:40* – Shahjad’s early start in sales at age 13.
*06:56* – Dealing with early rejections and door-to-slam challenges.
*09:18* – Growing up in a defense family and building thick skin.
*11:56* – Why a civil engineer chose a career in tech sales.
*15:45* – Earning potential: Moving from ₹18,000/month to ₹18,000/day.
*18:18* – Advice for those starting sales in Tier 2 & 3 cities.
*22:58* – Identifying business vs. personal value for clients.
*26:08* – Why founders must lead the first 0-to-1 sales journey.
*31:42* – Can engineers be great at sales?
*34:31* – The "Art" vs. the "Science" of selling.
*37:57* – Cold Emailing 101: Subject lines and research-based openings.
*42:19* – Why your product matters less than the customer's problem.
*45:41* – Manual vs. AI-assisted research for enterprise deals.
*47:56* – Cold Calling as a life skill and handle-with-permission openings.
*54:17* – Mental preparation and pattern recognition in cold calling.
*56:49* – Time blocking and avoiding the multitasking trap.
*59:29* – RGA (Revenue Generating Activities) vs. NRG (Non-Revenue).
*01:00:58* – Case Study: Closing a $1.75M enterprise deal over 11 months.
*01:06:03* – How to set up a sales engine based on your company's phase.
*01:13:00* – Final Thoughts: Path to becoming a CXO in the sales world.
Welcome to Sharat Sharma, the channel dedicated to helping you master the art and science of sales.
About Sharat Sharma:
Sharat Sharma is a India-based Sales Speaker, Coach with expertise in B2B sales, lead generation, pipeline management, and closing high-value deals. He helps individuals and organizations improve conversion rates, drive revenue growth, and build high-performing sales teams through practical sales strategies and consultative selling frameworks.
Whether you’re a beginner, sales professional, entrepreneur, or business leader, you’ll learn practical strategies to increase revenue, improve conversions, and build a successful sales career.
On this channel, we cover:
✔ Sales skills & psychology
✔ Prospecting & lead generation
✔ Closing techniques
✔ Negotiation strategies
✔ Sales mindset & confidence
✔ Career growth in sales
✔ Real-life case studies & frameworks
Our goal is to simplify sales so you can earn more, grow faster, and achieve your potential.
If you believe sales is not just a job but a profession that you are proud to be in, then you’re in the right place.
About Let's Talk Sales Podcast:
Let’s Talk Sales is a podcast designed for ambitious sales professionals, leaders, and entrepreneurs who want to improve their selling skills, increase their income, and build a successful career in sales.
In every episode, we share practical strategies, real-life experiences, mindset shifts, and actionable insights that you can apply immediately, no theory, no fluff.
Because better conversations create better sales… and better careers.
If you are in sales, or planning to build a career in sales, this podcast is for you.
Subscribe and join the community.
Business Enquiries: sharat@simpli5sales.com
Website: www.simpli5sales.com
To know more,
Connect with Sharat Sharma on
Instagram @asksharat
/ asksharat
LinkedIn @asksharat
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#salespodcast #sharatsharma #letstalksales #salesmotivation #prospecting #coldcalling #startups #founder
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