Скачать или смотреть Episode 159: Why a 90-Year-Old Book Still Wins Deals: Dale Carnegie’s Sales Lessons

What Can a 90-Year-Old Book Teach You About Modern Sales?
Turns out, everything—if you're serious about winning more deals through genuine connection.
In today’s fast-moving sales world, it's easy to overlook timeless principles. But the most influential sales leaders know that mastering human connection never goes out of style. In this episode, we explore the powerful, practical lessons from Dale Carnegie’s How to Win Friends and Influence People—and how they can transform your team’s ability to connect, influence, and close.
Here's what you'll learn in this episode:
Why building genuine relationships still drives the most consistent sales success—and how to do it better.
How small, intentional actions can instantly strengthen customer trust and loyalty.
Practical, repeatable habits from Carnegie's playbook that modern sales leaders can use right now.
Press play now to uncover the simple relationship-building shifts that can dramatically grow your sales in 2026.
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