Скачать или смотреть The Uncertain Future of AI for Marketing | Operation Automation Podcast

Everyone seems to be talking about AI these days, but what does it really mean for marketers? Today, we are joined by the expert in navigating businesses through uncertainty - Vaughn Tan, to discuss if AI will replace us or support us, and how to keep going at a time when it seems like most of our efforts may be automated.

Vaughn is the author of the must-read book, Uncertainty Mindset, an associate professor and the University College London, and Ph.D. graduate from Harvard University.

In the episode, Vaughn talks a lot about the hiring process of the future and how organizations need to be ready to change their recruitment style soon. You will also learn about the practical ways you could be using AI in email marketing.



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GetResponse is an all-in-one marketing platform with integrated features you need to run your online campaigns. Features email marketing, landing pages, marketing automation, webinars, paid ads, and prebuilt conversion funnels to help you grow your audience, engage with your customers, sell your knowledge, and boost online sales.

05:08 - Building resilient teams
08:54 - The role of AI in marketing
13:44 - Creativity & copyright in content marketing
23:24 - AI for improved communication
29:00 - How to write high-quality prompts
44:13 - Risk vs. Uncertainty and AI

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