Startup Roadmap for Non-Tech Female Founders

In this inspiring session, Saad Arshed, COO of Xgrid, hosts Nomiki Petrolla, CEO & Co-founder of PDS LAB, the world's first product accelerator for women, dedicated to helping non-technical female founders build groundbreaking technology.

Nomiki shares invaluable insights, emphasizing that you don’t need to be a designer to create an amazing product. Designers and product managers have a unique superpower—the ability to see solutions others might miss, even without a fancy title.

Key Takeaways:
- Early-stage founders often struggle with focus and decision-making, facing analysis paralysis and a fear of failure. Embracing failure, experimenting, and pivoting quickly are essential for success.
- Finding product-market fit (PMF) is challenging and often a moving target. Contrary to popular belief, it takes time—sometimes much longer than expected.
- Focus on one key metric—customers or revenue—depending on your mission.
- You don’t need to develop a full-fledged product before launching. Identify the minimum viable product (MVP) that can effectively solve your customers' problems, gain validation, and iterate based on feedback.

Nomiki outlines a systematic approach every founder should follow:
- Define your problem, mission, and values.
- Conduct customer discovery.
- Enhance user experience.
- Develop market strategies.
- Create a product roadmap.
- Prototype with brand identity.
- Each founder's journey is unique, but by leveraging the right strategies and making data-driven decisions, you can navigate the challenges of startup life.

Ready to turn your vision into reality? Join us and learn how to build impactful products without a design degree. Start your journey with our proven system and gain the confidence to succeed.

Get Started Today!

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