Скачать или смотреть Licensing 101: Understanding Insights & Framework of Monetisation for Entertainment Licensing

#EntertainmentLicensing #Monetisation #Framework

Today, we spoke with Mr.Rohit Sobti - Co-founder BrandMonk Licensing, also an ex-YRF Films - Licensing & Merchandising division head.

In this video we shall cover the basic framework, insights into what is Entertainment Licensing! This is a must watch video for any one in the entertainment industry:
TV | Films | Celebrity | Digital Stars | Content Creators | Events and many more!

Framework = Content + Product + Experience

Film Merchandising, Important things to keep in mind while working on movie merchandise, Key aspects of understanding what your IP/Content is about and at! Defining Objectives, Market Research and final Decision making for the launch of Licensing Program!


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