Journey of the METAFUJI™ Andreu Simon and the Future of Trail Running | ASICS

Discover the story behind the METAFUJI™ TRAIL shoe. Join us as we explore the journey of creating this innovative shoe, inspired by elite athlete Andreu Simon.

Explore the latest FUJITRAIL™ Collection: https://www.asics.com/geo/fujitrail-c...

#SoundMindSoundBody #MoveYourMindWithASICS #ASICSTrail

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We’ve always believed in the positive benefits of movement on the body, and the mind. It’s why we’re called ASICS which stands for ‘Anima Sana In Corpore Sano’, or a Sound Mind in a Sound Body. Our founder, Kihachiro Onitsuka, saw that sport had the power to lift spirits, project positivity and propel people and whole communities forward. We still believe this. Which is why all of us are committed to support more people to move for body, and for mind.

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