Daily Spending Limit Versus Daily Budget In Google Ads

Описание к видео Daily Spending Limit Versus Daily Budget In Google Ads

Lots of Google Ads advertisers ask me why their spend was higher than their daily budget on a given day in Google Ads. The answer is that your daily spending limit is a different thing than your daily budget. Understanding the difference between the two will help you better plan your ad spend and help you make better budget decisions in Google Ads.

About average daily budgets - https://support.google.com/google-ads...

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