Скачать или смотреть How to Build a High Value Consulting Practice Through Business Architecture With Samuel Holcman 📱

Description:

Samuel Holcman has been practicing Enterprise and Business Architecture since 1972, long before most firms even had a name for it. As Managing Director of EACOE and BACOE, he’s helped organizations worldwide turn strategy, architecture, and technology into measurable business outcomes.
In this episode, we’ll unpack how consultants can use architecture as a practical tool, not an academic exercise, to improve execution, reduce complexity, and build higher-value advisory offers.

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Links:

StreamYard (for guest): https://streamyard.com/8yx46wka3b
YouTube (for sharing):    • How to Build a High Value Consulting Pract...  
Apply to be a guest: https://ghapodcast.com/application-to...

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Samuel's Bio:

Samuel B. Holcman is Chairman of The Architectures Center of Excellence (ArchitecturesCOE.org), Managing Director of the Enterprise Architecture Center Of Excellence (EACOE.org) and the Business Architecture Center Of Excellence (BACOE.org), and CEO of Pinnacle Business Group, Inc.
He is widely regarded as a practitioner’s practitioner in Enterprise and Business Architecture, with more than 50 years of experience developing, implementing, and managing architectures across industries.
He led the development of The Enterprise Framework™ and The Business Architecture Framework™, both known for being understandable and usable while remaining theoretically sound. Samuel is the author of Reaching the Pinnacle: A Methodology of Business Understanding, Technology Planning, and Change and Business Architecture: The Enabler of Business Strategy, and hosts the “Real Talk With Sam Holcman” radio show and podcast.
His work centers on helping organizations maximize the value and minimize the time and cost of doing Enterprise and Business Architecture in a practical, outcome-focused way.

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Show Notes:

Samuel Holcman is the Managing Director of the Enterprise Architecture Center Of Excellence (EACOE) and the Business Architecture Center Of Excellence (BACOE), as well as CEO of Pinnacle Business Group.
For over five decades, he’s been focused on one core question: how do you make architecture human-consumable so executives can actually use it to run the business better? His work is “for practitioners, by practitioners,” with a clear emphasis on real-world implementation rather than theory.
Through EACOE and BACOE, Samuel provides training, certification, and consulting in Enterprise Architecture, Business Architecture, and related disciplines like IT strategy and lifecycle management.
What sets his organizations apart is the integrated environment: frameworks, methodology, tools, project plans, mentoring, and full project support, all aimed at getting clients to something they can use “Monday morning.”
For consulting firm owners, Samuel’s world is a masterclass in productized expertise.
He’s built a global practice around frameworks, repeatable methods, and practitioner-led education, and he’s distilled this into books like Reaching the Pinnacle and Business Architecture: The Enabler of Business Strategy.
This conversation will dig into how consultants can translate complex work into clear value, design offers around capability building, and position themselves as the people clients trust to connect strategy, architecture, and execution.

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Proposed Interview Structure:

1. You’ve been working in Enterprise and Business Architecture since the early 70s. How did this evolve from internal roles into the consulting and training ecosystem you’ve built with Pinnacle Business Group, EACOE and BACOE?

2. When you look at your work today, what is the specific business problem you see yourself solving for clients, and why does it matter so much to you?

3. In your consulting work, who are your ideal clients right now, in terms of size, industry, and maturity, and who are the actual decision makers that bring you in?

4. What have been the most effective ways for you to attract new clients, and which visibility or marketing efforts turned out not to be worth the time?

5. When an organization shows interest in your frameworks or workshops, how do you, personally, guide them from initial curiosity through to a signed engagement?

6. As a consultant and educator, how do you make sure clients keep coming back, what do you do during and after engagements to demonstrate value, stay relevant to them, and build long-term relationships?

7. With everything you’ve built, where do you still feel most “stuck” today as a consultant?

8. Looking ahead a few years, where do you see the biggest opportunities for consulting firm owners who want to build offers around Enterprise or Business Architecture?