Mastering Media Buying & Marketing Strategy with James Zanella

Описание к видео Mastering Media Buying & Marketing Strategy with James Zanella

In this episode of the Sail on Scale Marketing Podcast, hosts Dmitriy Smirnov and Jaron Rabman sit down with James Zanella, CEO of Media Vision Advertising, to discuss his 38+ years of experience in marketing. James shares expert insights on media buying, understanding your audience, and aligning sales with marketing for maximum impact.

Key topics include:

The transition from production to agency life
The creative process behind successful campaigns
The do’s and don’ts of hiring a marketing agency
How to achieve sustainable business growth through intentional strategies
If you want to refine your marketing approach and make smarter media buying decisions, this episode is a must-watch!

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