Lead With Purpose, Create With Intention, and Inspire Change | Seth Godin

We all have many great conversations in life – conversations where we learn, explore, express, question – but there are some conversations that stand out among the rest. Conversations so rich with insights and revelation, that they fundamentally change you. They inspire you to be better.

My conversation with Seth Godin was just that.

In this episode, we're diving deep with Seth, the mind behind 21 best-selling books including The Dip, This Is Marketing, and Purple Cow. His latest, The Song of Significance, has sparked creative revolutions, making him a dual inductee into both the Direct Marketing and Marketing Halls of Fame.

More than his titles, Seth is a master teacher who reshapes how we think about leadership and the art of making an impact. He describes his purpose as “turning the lights on for others” so they can create change.

This conversation is a dynamic exchange on leadership, meaningful work, and the power of meta-awareness. Seth brings his A-game, challenging us to elevate our understanding of connection, creativity, and courage in leadership.
In doing so, he brings out the best version of me so we can disagree, play, learn, and expand together.
He offers us a playbook for anyone eager to make a dent in the universe, and a call-to-action: to lead with purpose, create with intention, and inspire change that echoes.

Ready to be part of the change? Then tune in for a conversation that might just redefine your approach to work - and life.

Chapters

00:00 Intro
00:28 State of the Union of Leadership
03:47 Traits of a Great Leader
04:17 Enrollment
06:36 Authenticity vs. Consistency
08:00 Personal Philosophy and Trap Doors
10:25 Living with Style
11:53 Understanding Your Philosophy
20:07 'The Dip' and Quitting
28:36 Finding Meaning in Work
39:13 Fear of People's Opinions (FOPO)
41:08 Focusing on the Right Audience
42:05 Dealing with Judgment and Criticism
43:03 Finding and Building a Network
49:21 Public Speaking
51:18 Understanding the Meta of Interactions
52:12 The Importance of Disagreement and Insight
54:09 Non-Attachment to Outcomes
57:30 Enhancing Meta Awareness
58:56 The Gift of Generosity
01:08:48 The Influence of Parents
01:14:59 Working with Emotions