Скачать или смотреть PROCESS OF DESIGN THINKING KEY FEATURES | DESIGN THINKING | SNS INSTITUTIONS

Design thinking is a human-centered, iterative approach to problem-solving that emphasizes empathy, creativity, and experimentation. It is widely used to develop innovative products, services, and systems that genuinely address user needs. Several key features define the design thinking process:

Human-centered focus: At its core, design thinking begins with empathy—understanding users’ experiences, emotions, and challenges. This ensures that solutions are grounded in real human needs rather than assumptions.
Empathy and observation: Designers engage with users through interviews, immersion, and observation to uncover insights about behaviors and unmet needs.
Collaboration and diversity: Design thinking encourages teamwork across disciplines. Diverse perspectives stimulate creativity and lead to more comprehensive and inclusive solutions.
Ideation and creativity: The process values divergent thinking—generating a wide range of ideas without immediate judgment—followed by convergent thinking to refine and select the best ones.
Prototyping and experimentation: Instead of relying on lengthy planning, design thinking promotes building quick, tangible prototypes.
These low-cost models allow teams to visualize and test ideas rapidly.

Iterative testing and feedback: Continuous testing with real users helps refine solutions. Feedback is embraced as a tool for learning, leading to iterative improvements.

Action-oriented mindset: Design thinking emphasizes doing over theorizing, encouraging experimentation and adaptability.
#snsinstitutions #snsdesignthinking #designthinking