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Let's talk about AI attitudes of the people that MSPs want to reach. My special guest today is an expert in AI and he's going to tell you how ordinary business owners and managers feel about it.

0:00 Why MSPs are already AI experts without realising it
3:10 How AI is viewed by ordinary business owners and managers
4:39 Why AI attitudes are so polarized and where MSPs can help
8:20 What MSPs can do to assist clients on rolling out AI the right way
9:30 How MSPs can use AI to solve real problems
11:02 What the future of AI means for cyber security and small businesses

👋 Hi, I'm Paul Green, the world's go-to Managed Service Provider (MSP) marketing expert. Find out more about me and how I can help your MSP ⬇️

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This video is taken from my weekly MSP Marketing podcast. Audio links:
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Featured guest:
John Bambenek began his journey with artificial intelligence through an unconventional path: a background in theoretical astrophysics paired with a deep frustration at the barriers of academic research. As a working professional and father of a blended family of eleven, he pursued a PhD in informatics while leading teams of data scientists. There, he recognised a critical gap between elegant theoretical models and the messy realities of practical application. This perspective drove him to develop a pioneering system for identifying criminal domain registrations, now relied upon by security companies around the world. With more than 20 years of experience in cyber security, Bambenek has built a reputation for making complex technical ideas accessible without losing their nuance. His work pushes past popular AI hype, focusing instead on how these technologies quietly reshape human behaviour and decision-making in an increasingly automated world.

Connect with John on LinkedIn:   / johnbambenek  
And visit his website: 🌐 https://www.bambenekconsulting.com/