Скачать или смотреть How to Create Dynamic Groups in Act Marketing Automation to Show Results of Your Campaign

Introduction to ACT Marketing Automation (00:01)
ACT Marketing Automation simplifies email campaigns by integrating directly with ACT software, eliminating the need to export and import data like with tools such as MailChimp or Constant Contact.

Streamlined Data and Campaign Integration (00:33)
Unlike external email tools, ACT Marketing Automation provides built-in access to email statistics, such as open rates, bounces, and opt-outs, directly within ACT.

Dynamic Groups and Automation (01:45)
Users can create dynamic groups based on campaign results, such as identifying contacts with bounced emails, using group membership rules to automate these tasks.

Campaign Results Filtering (02:51)
Filters like "bounced emails" are accessible via campaign results criteria, enabling users to automatically group contacts meeting specific conditions.

Practical Example of Bounce Management (03:24)
Demonstrated how to create a group for bounced emails by setting criteria where "bounced equals true," showcasing ACT’s automation capabilities.

Additional Campaign Insights (04:01)
Campaign results offer various filters, such as unsubscribes, URL clicks, or email open dates, to refine contact segmentation and response strategies.

Importance of Actionable Data (04:37)
Highlighted the significance of using campaign data to develop actionable plans, emphasizing the need to react to insights effectively.

Transformative Potential of ACT Marketing Automation (04:37)
By leveraging groups and campaign results, users can elevate their use of ACT software to proactively manage and engage contacts based on campaign outcomes.

Closing Remarks
Encouraged users to reach out with questions and utilize ACT Marketing Automation to its full potential for email marketing campaigns.