Core Theory For All CIMA Students: PESTEL Analysis

Throughout the lifespan of a business, new challenges will arise, and it's important to assess and respond to these effectively.

PESTEL analysis is one way of identifying these challenges at a broad macro level, and forms a key part of both the CIMA E3 exam and the CIMA SCS.

In this video, Astranti E3 expert Anthony Williams breaks down the fundamentals of the PESTEL analysis, and the risks of failing to adapt to a changing external environment. By watching this video, Anthony will show you:
+What the six categories of a PESTEL analysis are
+How factors within these categories can pose risk to the business
+A real-life example of PESTEL factors affecting a business

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This video is just one part of Astranti's full tuition video series for the CIMA E3 objective test, available exclusively as part of the E3 course. The full course includes a study text and full video tuition for every syllabus topic, challenging practice questions and direct support from the Astranti experts to give you the best possible chance of PASSING your exam on the first attempt:

https://www.astranti.com/cima/strateg...

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https://www.astranti.com/amember/signup

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