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Pacific Stone came to Oniracom with a great product and an emerging sense of brand. They wanted to capitalize on the rapid rise of cannabis use in California, and saw that, without real data to inform their next steps, they could miss the opportunity. They engaged us to drive growth by helping shape their overall identity, which then informed all aspects of their sales, marketing, and event strategy, right down to the packaging.

Using our Actionable Intelligence™, we helped them step into this space in high style. Presenting them as the quintessential California coastal lifestyle brand, we steered their marketing to focus on Pacific Coast scenes, friends, and making great memories.

We created social media, video, and event content that perfectly aligned with their target consumer’s needs, as well as training videos to empower budtenders to sell to the right consumer.

This work positioned them as a low-price leader in the category. Pacific Stone has seen consistent revenue growth as they edged past the rest of their competitors and claimed the distinction of being the top preroll on Eaze, one of the largest home delivery services in California. Today, Pacific Stone is in over 350 dispensaries – a number that’s growing by the day.

“Oniracom has always gone the extra mile for us. They provided comprehensive artistic and creative direction, produced substantial, professional photography and video, and built the foundation for Pacific Stone's brand presence online with a beautifully designed website.” - Adam, Pacific Sone Brand Founder and CEO

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