Relevance as a Habit: Founding Story of Highsnobiety - Highsnobiety & Felix Capital | Slush 2022

Описание к видео Relevance as a Habit: Founding Story of Highsnobiety - Highsnobiety & Felix Capital | Slush 2022

Relevance as a Habit: Founding Story of Highsnobiety - David Fischer (Highsnobiety) & Frederic Court (Felix Capital) | Slush 2022

Staying relevant in the consumer world is an eternal struggle for brands - trend cycles are getting shorter and shorter. David Fischer founded Highsnobiety in 2005, beginning as a digital publisher eventually combining media, commerce and consulting, all the way to Zalando's acquisition this Summer.

David will recount his journey of building Highsnobiety, why he decided to take on external capital and how he’s consistently been able to expand his vision. Joining him on stage is Frederic Court, Founder and Managing Partner at Felix Capital.

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