Скачать или смотреть Courage Imperial Russian Stout (1993) - Beer with The Old Growler 052 -

This “Beer with The Old Growler” was recorded at 1700 hours (5:00 PM) on Tuesday, 2 June 2020, and is the 52nd posting of “The Old Growler.” And the 77th day of New York State being under PAUSE or Sheltered in Place.

THE BEER OF THE DAY:

Courage Imperial Russian Stout (1993)
Eagle Brewery (formerly Charles Wells)
10% ABV

From the folks at The Beerists.com comes the story behind the Imperial Russian Stout.

“History:
A strong porter called Thrale’s Intire (pronounced “Entire”) was
brewed at Anchor Brewery in Southwark Parish, London, near
the end of the eighteenth century. It was exported annually to
many places, most notably, Russia. Catherine the Great is said
to have ordered it in vast quantities for her court.”

“Probable myth: Russian Imperial Stout has a high gravity level
to survive the brutal cold and long distances that it had to travel
to make it to Russia. (It was probably strong because that’s
what people wanted to drink- Russia wasn’t the only place it
was shipped to).”

“Eventually the Anchor Brewery passed from Thrale to Barclay &
Perkins who continued to make Thrale’s strong porter, and the
recipe continued to evolve and change.”

“Over time Thrale’s “Intire” eventually developed into Barclay’s Russian Imperial Stout. “Russian” was kept for marketing reasons.”

“In 1955, Barclay & Perkins merged with their close neighbors Courage and Company, and the Russian Imperial Stout continued to be brewed up until 1993, and then returned in 2012.”

http://www.thebeerists.com/shownotes/...

The following link will take you back in time to April 10, 2020, the first time the Old Growler tasted a bottle of Imperial Russian Stout…    • Beer with The Old Growler 015  

MY LIFE AS A PROFESSIONAL BARFLY
How the Mega Breweries Come Up With their New Beers.

Today they buy a small brewery and distribute it nationwide, contracting out if necessary.

Back in the mid-’90s, it was a different story.

1) Re-Introduce a Forgotten Brand

2) Developing a new line of Specialty Beers.

In 1996 A/B did the latter
The Story of The Hop Farms on Elk Mountain.

1n 1997 Diageo plc did the former.
Diagio was a conglomerate that owned a regional Canadian brewery called Moosehead.
They asked us a dozen journalists to St. John New Brunswick to meet the Oland family.
We developed a plan to re-introduce Oland Ale.
But they did not listen.
We had fun anyway.

Thanks to all of you that have watched this presentation. It would be great if you Subscribed, Share, and gave us a “Thumbs Up”! I would sure appreciate it.

Please leave any comments and suggestions in the “Comments” section. That would make my day.
Let me know what you think of this video. Share, Subscribe, and a “Thumbs-Up” would be very appreciated.

Best wishes and Stay Safe!

Cheers,
Peter LaFrance