Misfits Gaming and the business model of eSports

University of Miami Board of Trustees chair Laurie Silvers teamed with her husband and business partner, Mitchell Rubenstein, to share insights with budding entrepreneurs about their experiences in creating the Syfy Channel and a galaxy of other startups, in a presentation hosted by the Miami Herbert Business School.

Laurie Silvers and Mitchell Rubenstein, both attorneys specializing in media and entertainment, recounted the trials and tribulations—and ultimate extraordinary success—of turning their fantasy for a science fiction channel into a reality in the early 1990s, a venture they later sold to USA Network that is now owned by NBCUniversal Television.

Their Southern Glazer's Distinguished Leaders Lecture, moderated by John Quelch, dean of the University of Miami Patti and Allan Herbert Business School, and Patricia Abril, professor and chair of the school’s Department of Business Law, took place April 13 at the Finker-Frenkel Family Promenade.

Key to creating the Sci-Fi Channel, the original name for what became one of the largest cable channels at the time, was to secure the support of universally known author and professor Isaac Asimov and Gene Roddenberry, the creator of Star Trek...

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Date of the Event: April 13, 2022