Скачать или смотреть Confessions of a fast fashion addict | Chloe Watson | TEDxAberdeen

To buy or not to buy, that is the question.

In her quest to keep up with ever changing fashion trends, Chloe’s eyes were opened to how the fast fashion industry has been failing her. With honesty and humour, she shares her unexpected journey into the world of sustainable fashion, and confesses why ethics and the environment weren’t enough to change her from fast fashion addict to conscious consumer.

Chloe unpicks the beliefs that kept her hooked on the cheap thrill of buying new clothes, and explores how what we wear isn't just about fashion - it’s an extension of our identity. Chloe is an advocate for slow and sustainable fashion, and is on a mission to help women like her ‘break up’ with fast fashion.

After aspiring to be a fashion influencer in her early twenties, Chloe felt that it was impossible to keep up with the amount of clothes other content creators in this niche were buying and promoting.

In the last two years, she has started creating social media content about rejecting fast fashion, with the hope she can help others embrace a sustainable approach to style. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx