Have you ever dreamed of seeing your products and services highlighted in top-tier media outlets?
Here's your chance to make it happen with an exclusive webinar on Public Relations hosted by CanWCC Member and Trusted Partner Aliya Jiwan-Thawer.
PR isn’t just about looking good; it’s good for business.
Free media publicity allows you to:
grow your audience
drive warm traffic to your website
generate consistent revenue
establish your expertise and credibility
All without the need for expensive ads, influencer connections, or massive marketing budgets.
According to the Content Marketing Institute, 70% of consumers would rather get to know a company via articles than ads.
As a former journalist turned PR & Visibility Coach, Aliya Jiwan-Thawer knows exactly what journalists are looking for and she’s eager to share it with you.
Watch this webinar to discover:
How to secure FREE media features on your own without hiring an agency
What journalists are looking for and what it takes to get a journalist to say YES!
How to know when you are ready for PR
How to determine your PR angle/news hook
How to secure coveted spots in the hottest gift guides and product roundups, even without any prior PR experience!
Let's get you the recognition you deserve.
Meet Your Host:
CanWCC Member and Trusted Partner, Aliya Jiwan-Thawer
Aliya Jiwan-Thawer is an award-winning journalist with more than 20 years of experience in journalism and communications. As the founder of AJT Communications, a media relations firm, Aliya helps small business owners raise their profile and profit through earned media opportunities. She is well-respected for her in-person and virtual media training, publicity, and presentation training workshops.
With nearly a decade of experience as a television and radio news reporter, anchor, and producer with prestigious networks such as CBC, CTV, and CP24, Aliya has gained valuable work experience in cities like Edmonton, Ottawa, Halifax, and Toronto. She has also worked at the CBC bureau in London, England, and at SABC in Johannesburg, South Africa.
Following a successful career in journalism, Aliya transferred her skills to public relations where she has worked in both large and boutique PR agencies, creating and executing public and media relations campaigns across various industries, including finance, health, IT, education, childcare, corporate, and non-profit sectors.
After hearing from startups who wanted to get media coverage but couldn't yet afford a monthly PR retainer, Aliya created a program called Be Your Own Publicist. This workshop provides small business owners with the necessary skills and knowledge to effectively pitch themselves to the media and generate their own publicity.
Want to work with Aliya and AJT Communications? Visit: https://www.ajtcommunications.com/ AJT Communications is one of our trusted partners, and CanWCC Business Members get access to exclusive discounts for AJT Communications services!
Be Your Own Publicist – a LIVE 4-week program to help YOU generate your own media coverage without paying thousands of dollars in agency fees. Sign up here: www.mediatrainingwithajt.com/byop
Use Code CanWCC25 to get 25% off if you book by December 31, 2024. This gets your private coaching for less than the price of group coaching.
Media Pitch Template: https://www.mediatrainingwithajt.com/...
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Recorded live on November 27, 2024. Edited for clarity and length.
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CanWCC acknowledges that our head office is located on the traditional territory of many nations, including the Mississaugas of the Credit, the Anishnabeg, the Chippewa, the Haudenosaunee and the Wendat peoples and is now home to many diverse First Nations, Inuit and Métis peoples. We encourage our team and community to take time to learn about colonialism's legacy and engage in active reconciliation.
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