Скачать или смотреть What is goodwill ? Goodwill क्या होता है ? What is goodwill in Hindi || Goodwill Class 12 | Part 1

What is goodwill ? Goodwill क्या होता है ? What is goodwill in Hindi || Goodwill Class 12 | Part 1
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In accounting, goodwill is an intangible asset recognized when a firm is purchased as a going concern. It reflects the premium that the buyer pays in addition to the net value of its other assets. Goodwill is often understood to represent the firm's intrinsic ability to acquire and retain customer business, where that ability is not otherwise attributable to brand name recognition, contractual arrangements or other specific factors. It is recognized only through an acquisition; it cannot be self-created. It is classified as an intangible asset on the balance sheet, since it can neither be seen nor touched.

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