Скачать или смотреть The BEST Google Ads Bidding Strategy 2025 - Its Easy

In this video, John Langley of Click Convert Marketing exposes how Google Ads may be ignoring many of your bid adjustments, especially under different bidding strategies like Target CPA, Target ROAS, and Performance Max. He walks through a Bid Optimiser chart that breaks down which adjustments (device, location, demographic, etc.) matter for each of Google’s 11 bidding strategies, and which ones Google’s machine-learning simply disregards. By the end, you’ll know exactly which bid adjustments can actually move the needle on your campaigns—and which are just a waste of time.

Who am I?
I’m John Langley, Founder of Click Convert Marketing, a specialist Google Ads agency that has generated over $1.5 billion in sales for clients in America, Canada, UK and beyond.

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