Скачать или смотреть Brandon Montgomery on The Spoon at Farm Progress Show 2025

In this interview with ‪@thespoondottech‬, Brandon Montgomery, Brand Marketing Manager for Fendt North America, shares how ‪@FendtTV‬ continues to lead as a premium brand in agriculture by delivering innovation, reliability and a Farmer-First experience.

Topics include:
🔹 Fendt’s premium positioning and the Gold Star Customer Care program
🔹 Growth and momentum in North America: FT926 legacy, CVT transmission, cab innovations and the FT1000 Gen4 tractor
🔹 FarmENGAGE for mixed-fleet operations
🔹 Fleet conversions and ROI: Fuel efficiency, flexible machinery and service predictability
🔹 The Gold Star warranty program and how it helps de-risk farming operations
🔹 Fendt’s NHRA (National Hot Rod Association) sponsorship: tractors prepping drag strips and Anthony Troyer’s dual role as a farmer and drag racer
🔹 The value of the Fendt total package: technology, support, and experience
🔹 A wide-ranging, thoughtful take on what it means to be Farmer -First

Timestamps:
00:52 – Fendt as a premium brand and Gold Star care
04:52 – TAKE 2: Fendt growth in NA
07:36 – Fleet conversions
09:05 – Gold Star warranty: De-risking operations
09:50 – NHRA sponsorship: Drag racing, Anthony Troyer
11:19 – Fendt’s total package value
12:39 – Farmer-First philosophy

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