Скачать или смотреть How to Boost Brand Visibility & Stay Top of Mind with Charles Good

Visibility isn’t just important—it’s essential. If people can’t see your brand, they can’t talk about it. As Jonah Berger explains in his book Contagious, “If it’s built to show, it’s built to grow.” This simple truth highlights why the most memorable brands are the ones that go viral. Think about Apple’s white AirPods, the unforgettable shape of Crocs, or the instantly recognizable Pringles can—these brands don’t just sell products; they design visibility into them.

Want to make your brand unforgettable? Leverage behavioral residue—stickers, swag, packaging, and other lasting impressions that keep your brand top of mind. Even if you don’t have a big budget, your product can still advertise itself. The key? Make it distinctive, visible, and shareable.

🔥 What’s a brand or product that sticks in your mind because of its visibility? Drop your thoughts below!

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