Скачать или смотреть Scaling AI Photo Editing to 300M Users with Photoroom’s Matt Rouif | AI Basics with Google Cloud

In this AI Basics*episode, Jason sits down with Matt Rouif, Co-founder & CEO of [Photoroom](https://www.photoroom.com/) — the AI photo editing app with 300M+ downloads and 5B images processed annually.

They break down:
• Why Photoroom built its own specialized AI models
• How they grew from a scrappy startup to $50M+ in revenue
• Lessons in product-led growth (from eBay sellers to DoorDash & Amazon)
• Red-teaming, brand safety, and building trust in AI imagery
• The future of personalized ads, content, and design

This one is a masterclass for founders, operators, and builders.

Timestamps:
(0:00) Matt Rouif joins Jason to discuss AI Basics.
(0:45) Meet Matt Rouif: Photoroom’s $50M+ AI photo startup
(3:15) Live demo: background removal + virtual try-on
(7:40) From indie sellers to DoorDash & Amazon
(12:20) The “Barbie Movie” API moment
(17:05) Red-teaming AI: trust, safety & brand protection
(22:10) Running a 100-person AI startup
(26:30) The future of personalized ads (put you in the ad?)

Explore Further:
Google Cloud’s Report: The Future of AI
Get insights from 23 leading experts on how startups can leverage AI for real business impact.
👉 Read the full report: https://goo.gle/futureofai

More AI Basics Episodes:
Founders, operators, and builders — catch up on our full Startup Basics series (Legal, Finance, Growth & AI):
👉 https://thisweekinstartups.com/basics

Links from episode:
• Photoroom: https://www.photoroom.com/
• Check out Google Cloud: https://cloud.google.com/

Follow Matt:
X: https://x.com/matthieurouif
LinkedIn:   / matthieurouif  

Follow Jason:
X:   / jason  
LinkedIn:   / jasoncalacanis  

Follow TWiST:
Twitter:   / twistartups  
YouTube:    / thisweekin  
Instagram:   / thisweekinstartups  
TikTok:   / thisweekinstartups  
Substack: https://twistartups.substack.com