Скачать или смотреть Predictable, Profitable Growth in an AI-Native Business | Ed Hagan, CFO, Satisfi Labs

In this episode, Jack is joined by Ed Hagan, the CFO of Satisfi Labs. They discuss how Satisfi Labs powers AI-driven customer engagement for live events across sports, entertainment, tourism, and attractions. Ed explains the importance of treating finance as the information leadership function and making AI “hireable” through clear OKRs and measurable revenue impact. The conversation also covers predictable, profitable growth, AI’s role in M&A and forecasting, and the difference between motion and progress inside finance. Ed shares stories from his early banking days, global consulting career, and transition into an AI-native SaaS business, offering perspective on how a CFO blends technology, data, and stewardship to guide growth. Thanks to our sponsors Bill https://www.bill.com/lp/procurement?u...
and Intuit Quickbooks _ https://quickbooks.intuit.com/money/
Video Timestamps & Titles
0:00 – Predictable, Profitable Growth in an AI World
0:54 – Why Ed Hagan Reframes the CFO Role
3:15 – From Teen Banker to Global Consultant
8:25 – Living Through the Audit–Consulting Split
11:24 – Building a Financial Services Practice in London
13:05 – Leaving Consulting for Deals and Fractional CFO Work
17:39 – What Satisfi Labs Does for Live Experiences
21:21 – Sports, Venues, and the First AI Beachhead
23:56 – Brand Risk, Hallucinations, and Tailored AI Agents
27:38 – Metrics That Matter: Conversations, Revenue, and OKRs
31:06 – How AI Is Changing Finance Workflows Internally
34:35 – AI’s Emerging Impact on M&A and Due Diligence
38:46 – Finance Strategic Moment: CFO as Chief Information Officer
45:41 – Transitioning from Dual COO/CFO to Pure CFO
50:14 – Next 12 Months: Leading Indicators and Tech Investment