Auto-Event Tracking with Google Tag Manager - Lesson 6 GTM for Beginners

In our previous lessons, you have learned how to utilize GTM to deploy tags on page loads. And today, we are going to discuss the power of GTM that detects actuals user interactions then fire our tags. In Google Tag Manager this is called Auto-Event tracking.

In this video, we will discover how it works by creating a trigger to fire a tag during a button click.

OUTLINE:

00:00 - Intro
00:40 - Auto Event Tracking: An Overview
01:35 - How GTM Evaluates to Fire the Trigger?
03:22 - How Auto-Event Tracking Works?
04:45 - Setting-up Listener and Filter Functionality
04:51 - Create GTM Click Trigger
07:31 - Selecting Unique Click Variables
09:03 - Create GTM Event Tag
10:30 - Testing, Checking Google Analytics Real Time Events
12:18 - Auto Track Facebook Events
13:52 - Checking Facebook's Test Events
14:37 - Summary

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MORE AUTO-EVENT TRIGGER VIDEOS:

Form Tracking:    • 3 Form Tracking Techniques with Googl...  
YouTube Tracking:    • Track YouTube Videos with Google Tag ...  

Scroll Tracking:    • 🔴 First-Look: Google Tag Manager Scro...  
Element Visibility Tracking:    • 🔴  Element Visibility Trigger in Goog...  
Link Tracking:    • Link Tracking with Google Analytics  

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