Designing Beyond UI: Guide to Startup Design | Agree Ahmed

Join Agree Ahmed, founder of NUMI (YC W20), as he dives deep into the art and science of designing effective workflows and concepts for startups. In this talk, Ahmed shares his journey, practical tips, and lessons learned from building a successful company. Whether you're a founder, designer, or product manager, you'll find valuable takeaways to apply to your own projects. Watch now to transform your approach to startup design.

Chapters:
00:00 - Introduction
02:15 - The Importance of Empathy in Design
05:19 - Designing with Empathy: From a Non-Designer's Perspective
10:02 - Similarities Between Founding and Designing
15:50 - The Role of User Research in Startup Success
21:20 - Path to Product-Market Fit: The Power of Discovery Calls
26:30 - Measuring Success Through Customer Conversations
30:45 - The Golden Gate Bridge Analogy for Continuous Improvement
35:10 - Designing for Impact: The Kenya Experience
40:27 - Innovating Beyond Conventional Design Tools
45:18 - Building Trust and Overcoming Market Challenges
50:22 - The Role of Messaging in Achieving Product-Market Fit